FIRST 50

First 50 Announcement

To give something extra to the fashion forward, early adopters, and hypebeast who jump on the latest before anyone else, announcing FIRST 50.

The FIRST 50 of any new t-shirt design sold will have a special limited edition tag printed on the inside label. This marks the first 50 as something special and gives you some bragging rights. Some of our designs will be limited editions and the First 50 will be extra limited. So, watch for the drops to be one of the first.

NOTE: Our thatcoolbrand x Champion hoodies are an excluded from this.